Privacy Policy
Effective date: 1 August 2026 · ReapMind Innovations Private Limited
This Privacy Policy explains how careup.ai ("ReapMind Innovations Private Limited") collects, uses, and protects your personal information when you visit www.careup.ai or interact with our services.
1. Information We Collect
Information you provide directly
When you request a demo, download our brochure, subscribe to our blog, or contact us, we collect: your full name, work email address, phone number, and hospital or company name.
Information collected automatically
When you visit careup.ai, we automatically collect usage data including pages viewed, time spent, referring URLs, browser type, device type, and IP address. This is collected via cookies and Google Analytics.
Information we do not collect
We do not collect patient health records, clinical data, or any PHI (Protected Health Information) through this website. Our HMS product has separate data processing agreements for clinical data.
2. How We Use Your Information
To respond to your enquiries
We use your name, email, and phone number to respond to demo requests, send the requested brochure, and follow up on your interest in careup.ai.
To send relevant communications
With your consent, we may send you product updates, healthcare technology insights, and information about careup.ai features. You can unsubscribe at any time.
To improve our website
We use anonymised analytics data to understand how visitors use our website, identify popular content, and improve user experience.
To comply with legal obligations
We may use or disclose your information where required by law, regulation, or a valid legal request from a government authority.
3. Legal Basis for Processing
Consent
Where you have submitted a form on our website, you have consented to us processing your contact information to respond to your request. You may withdraw consent at any time by emailing privacy@careup.ai.
Legitimate interests
We process website analytics data based on our legitimate interest in understanding and improving our website. This processing does not override your rights and freedoms.
Contractual necessity
Where you engage careup.ai as a software provider, we process data as necessary to fulfil our contractual obligations.
4. How We Share Your Information
We do not sell your data
We never sell, rent, or trade your personal information to third parties for their marketing purposes.
Service providers
We share data with trusted service providers who process it on our behalf: Amazon Web Services (cloud hosting and data storage), Microsoft 365 (email delivery of lead notifications), Google LLC (website analytics via Google Analytics), and Meta Platforms / WhatsApp (if you initiate a WhatsApp chat).
Legal requirements
We may disclose your information to comply with applicable law, enforce our Terms, or protect the rights, property, or safety of careup.ai, our users, or the public.
5. Data Storage & Transfers
Where your data is stored
Website data and lead information is processed and stored on Amazon Web Services infrastructure. For Indian users, data is stored on AWS Mumbai / Hyderabad regions. For UAE and Saudi users, data may be processed on AWS infrastructure within or outside your country, subject to applicable data transfer rules.
International transfers
If you are located in the UAE or Saudi Arabia, your personal data may be transferred to and processed in India where our servers and team are based. We take appropriate safeguards to ensure such transfers comply with UAE PDPL and Saudi Arabia PDPL requirements.
6. Data Retention
How long we keep your data
We retain your contact information for as long as necessary to respond to your enquiry and maintain a business relationship, or for a maximum of 3 years from your last interaction with us, whichever is earlier. Analytics data is retained per Google Analytics default retention settings (26 months). You may request deletion at any time.
7. Your Rights
Rights available to all users
Regardless of your location, you have the right to: access the personal data we hold about you; request correction of inaccurate data; request deletion of your data; withdraw consent at any time; and lodge a complaint with your local data protection authority.
India (DPDP Act 2023)
As an Indian data principal, you have the right to access, correct, and erase your personal data, and to nominate a representative. Grievances may be raised with our Data Protection Officer at privacy@careup.ai or with the Data Protection Board of India.
UAE (Federal Decree-Law No. 45/2021 — PDPL)
UAE residents have the right to access, correct, and request deletion of their personal data. You may also object to processing or request restriction of processing.
Saudi Arabia (PDPL)
Saudi residents have the right to be informed about data collection, to access their data, to request correction or deletion, and to withdraw consent. Requests may be submitted to privacy@careup.ai.
How to exercise your rights
To exercise any of the above rights, email privacy@careup.ai with your request. We will respond within 30 days.
9. Security
How we protect your data
We use industry-standard security measures including TLS encryption in transit, access controls limiting data access to authorised personnel, and AWS security infrastructure. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.
10. Children's Privacy
careup.ai is a B2B healthcare software platform intended for hospital administrators, clinical staff, and healthcare professionals. We do not knowingly collect personal data from individuals under 18 years of age. If you believe a minor has submitted data to us, please contact privacy@careup.ai.
11. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the 'Last updated' date at the top of this page. We encourage you to review this policy periodically. Continued use of the website after changes are posted constitutes acceptance of the updated policy.
12. Contact Us
For any privacy-related questions, requests, or complaints, please contact: ReapMind Innovations Private Limited Data Protection Contact: privacy@careup.ai Mumbai, Maharashtra, India
Questions about your data?
Email us at privacy@careup.aiand we'll respond within 30 days.